CEOs and diamonds are a lot alike: Most are flawed in some way, all are hardened and formed under crushing pressures and intense heat, and they are judged by degrees of quality. We’ve perfected the art and science of judging a diamond’s quality via the four C’s: carat, cut, color, clarity. I assert that quality CEOs must have three C’s: credibility, competence, and caring.
The Three Qualities a CEO Must Have to Succeed
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